Selling Price Calculator
Work out the price to sell at to hit a target profit margin, starting from your cost.
Show solution steps
What is the Selling Price Calculator?
A selling price calculator works backwards from your cost and a desired margin to the price you should charge — essential for pricing products profitably.
How to Calculate
Selling price = cost ÷ (1 − margin%), so the margin is measured against the selling price, not the cost.
Formula
Selling price = cost ÷ (1 − margin%)
How to Use
- Enter your details in the fields above.
- The result updates instantly as you type.
- Use Copy, Print or Download PDF to save your result.
Frequently Asked Questions
Why divide by (1 u2212 margin)?
Because margin is a percentage of the selling price, not the cost. Dividing by (1 u2212 margin) ensures the profit works out to exactly that share of the final price.
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